Projects Archive

FORENA 미디어전시관

aplan-company created the FORENA media exhibition hall for Hanwha. Built on the brand's vision of residential life, it was composed as an immersive room visitors experience directly within the space. Large-scale imagery across the full wall surface moved the exhibition away from floor plans and documents, conveying scenes of actual living through the senses instead. Content length and transition structure were designed around visitors' dwell time and circulation. It is a project that turned a brand message into a spatial experience.