Projects Archive
<루비 초콜릿 런칭쇼> 테이블 프로젝션 맵핑
For the Ruby Chocolate launch show at Le Méridien Hotel, aplan-company applied table projection mapping to bring the story of ruby chocolate to life across the event tables. Produced in a bright palette that carries the brand identity faithfully, it heightened the character and appeal of the product. The imagery on each table shifted with the programme of the launch, so the flow of the event and the content ran as one. Instead of presentation material explaining a new product, the brand's world was conveyed as a scene unfolding directly in front of guests. It turned a product launch into a performance.










